(The following presentation was part of a recent staff
development workshop on the subject of Readers’ Advisory for Seniors . It has been condensed.)
I’ll admit it –
one of the things that scares me most is the concept of Readers’ Advisory. My
heart starts racing, my palms get sweaty! For a few seconds, I immediately feel
like the librarian who has lost her way. How are we supposed to know about
every genre, author and topic in the library? It’s impossible. Then I pull
myself back into reality knowing that even librarians who are voracious readers
know that they can’t read everything.
Readers’ Advisory
is a critical personal library service. Our patrons come in for our friendly and
helpful service. They want to get in and out with something to read. When they
find just the right book and have a wonderful reading experience, they want to
visit the library more often. Our best marketing tool is a satisfied customer who
spreads the word about the wonderful service that he/she received at the
library.
We try to be
welcoming and helpful so that our readers leave our libraries with what they
came in for, and often more. Approachability
is the key. Except during the crazily
busy times, we can make sure that patrons understand that we have the time to
talk about books and reading with them for a few minutes. We want them to feel
comfortable coming to us for help.
Sometimes, people
are lonely and like to talk about lots of different things, so we try to be
respectful but not stray off topic for very long. That said, some older adults
crave kindness and human contact and the library may be one of the few places
they encounter these on a regular basis.
We look at this as a customer need and understand that we may have to
spend more time working with older adults to help them find what they need.
This isn’t always possible when working alone or during very busy periods but we
should always be aware of its place in the customer service skill set.
One reason older adults are often so
appreciative when receiving good or excellent customer service is that in
today’s fast-paced world, service staff can be impatient with anyone who needs
extra attention. It’s important for librarians working with seniors to remember
that becoming an older adult can be a challenging and stressful time. Apart from the pre-school crowd, no other
group is as openly appreciative when they receive the help they need. They
are also quite likely to point out how young we are on a satisfyingly regular
basis!
When people don’t
want to search our shelves because they’re in a hurry or because they simply
don’t know what they want, they come to us for help. We are the human version
of a search engine and we’re supposed to magically produce the perfect books
for them in a matter of minutes. And do you know what? We do just that every single day that we work!
So, when people
ask questions like:
“Do you have any books with photos of dinosaurs?”
“Can you tell me why so many wars and battles were
fought on National Historic sites?”
“Do you have a list of the books I’ve read?”
Then the question:
“Can you help me find something to read?”
can be a welcome one!
Sue Aldred
Branch Manager
Rosa
M. Harvey Library, Middleton
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